Web 2.0 Design

Web 2.0

Web 2.0

Darcy DiNicco, a consultant on electronic information design coined the term ‘Web 2.0’ in her article ‘Fragmented Future’.

In a brainstorming session, the following were key features and differences were identified amongst others

Web 1.0

Web 2.0

DoubleClick

–> Google AdSense

Ofoto

–> Flickr

Akamai

–> BitTorrent

mp3.com

–> Napster

Britannica Online

–> Wikipedia

Personal websites

–> Blogging

Evite

–> Upcoming.org and EVDB

Domain name speculation

–> Search engine optimization

Page views

–> Cost per click

Screen scraping

–> Web services

Publishing

–> Participation

Content management Systems

–> Wikis

Directories (taxonomy)

–> Tagging (“folksonomy”)

Stickiness

–> Syndication

Websites based on Web 2.0 allow users to do more than just retrieve information. The client-side/web browser technologies typically used in Web 2.0 development are Asynchronous JavaScript and XML (Ajax), Adobe Flash and the Adobe Flex framework, and JavaScript/Ajax frameworks such as Yahoo! UI Library, Dojo Toolkit, MooTools, and jQuery.

SLATES, as used by Andrew McAfee are some key features and techniques used in development of websites based on Web 2.0 –

1. Search – finding information through keyword search

2. Links – connects information and provides low-barrier social tools

3. Authoring – ability to create, modify, update and delete content

4. Tags – facilitates searching without dependence on pre-defined categories

5. Extensions – makes Web an application platform and a document server

6. Signals – Use of Live Feeds for content change notifications

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